The UK Government is introducing legislation to ban the online promotion of foods that are high in fat, sugar and salt (HFSS) from April 2022. In this article I explain why this is a positive & necessary move.
Wellness is now a $4.2 trillion industry, but less than 10% of the world’s workforce has access to workplace wellness programmes. The pressures of working in hospitality are well-documented, and … Continue reading
What will Marketing look like post-Covid-19? Written by Pamela Carvell, with contributions from fellow HMA Committee Members Julian Ebbutt, Martin Evans and Stephen Moran. Introduction I have been involved in … Continue reading
My thoughts on the recent Cancer Research UK ad campaign identifying obesity as a major cause of various cancers
A short video of my thoughts as an experienced Marketing professional and as a Hypnotic Practitioner and Nutrition Adviser
Marketing constantly evolves. And yet, as a result of attending a Hotel Marketing Association seminar last week (June 2019) I believe that we are at a definitive crossroads where marketing … Continue reading
Barriers to Book: How to increase Direct On-line Bookings Written by Pamela Carvell, March 2018 Introduction So many independent hotels focus energy on driving ‘followers’, ‘likes’ & ‘shares’ on their … Continue reading